History of the brand
1908

Birth of the House

It is in the pleasant Gascon village of Gimont, at 6 Place de la vieille Halle, that Joseph and Gabrielle Dubarry settled. He is a master tinsmith, she is a pork butcher, and they decide to make "the best foie gras in the world".

 

1926

Trade fairs

Renowned throughout the department. At the end of the war, they extend their activity but they insist on direct contact with the customers: they choose the circuit of national and international fairs and register the Comtesse du Barry trademark.

 

1935

Entering the mail order business

Marriage of Yvette Dubarry with Henry Lacroix, who succeeds in a tour de force: modernising distribution without changing the spirit: he sells by mail order, a first in foie gras, an immediate success.

 

1949

First courses

Yvette Lacroix-Dubarry offers the first canned fine meals.

 

1954

The invention of the block of foie gras

Henri Lacroix develops his process for making blocks of foie gras. This revolutionary recipe has remained unchanged since then. This technique revived duck foie gras, until then only appreciated by gourmets and reserved for family consumption (rarer than goose at the time), because it exuded too much fat during cooking.

 

1964

Duck breasts

With the friendly cooperation of André Daguin, one of the most renowned chefs of the region, Philippe and Francis Lacroix reveal the art of tasting duck breasts which, in the past, were only appreciated by foie gras merchants. This gastronomic event has enabled duck breeding to take off in France, and particularly in the South-West, in the boom it is experiencing. This new generation is leading the company to a level that allows it to trade internationally.

 

1974

The first shops

Great strike of the PTT, they created the Comtesse du Barry shops: warm, impeccable, "true showcases of gastronomy".

 

1982

The conquest of the United States...

The duck pâté with green pepper was awarded the prize for the best gastronomic product imported by the United States.

 

1985

... and all the ports of Europe

Opening of a restaurant-tasting in rue Taibout in Paris and in Angers. Loïck Peyron, aboard his Formula 3 Lada Poch, runs the Course de l'Europe with Comtesse du Barry products.

1988

Big dishes in space

Realization of the "great little dishes of space". The CNES selects them to feed the cosmonauts during the Franco-Soviet Aragats flight.

 

 

1995

New consumer habits

The individual dishes are eaten at home, but also at the customer's workplace: to meet their needs, Comtesse du Barry R&D creates the first easy-opening microwaveable dishes.

 

1996

Home Sales is developing with e-commerce

Comtesse du Barry is the first gastronomic company in the South-West to offer its products for sale via e-commerce.

 

1997

Gastronomic world tour

In May, French astronaut Jean-François Clervoy takes on board Comtesse du Barry products during his mission aboard the shuttle Atlantis.

In June of the same year, Olivier de Kersauzon took hundreds of Comtesse du Barry products on board his trimaran and set a new round-the-world crewed record.

 

1998

The Route du Rhum

90 years old. Comtesse runs the Route du Rhum aboard monohulls and multihulls, with Catherine Chabaud, Mike Birch and Philippe Monet.

1999

French gastronomy on board Discovery

Jean-François Clervoy is once again taking a Countess selection on board the Discovery shuttle to improve the ordinary diet of the crew.

 

 

2000

Terroir & dietetics

"Lightness in addition", when local cuisine rhymes with dietetics, Comtesse has created a range of 24 ready-made dishes (including Le Cassoulight) composed of soups, meat, fish and dessert starters, "appertised" and stamped "light line". Luc Bramel joins the family company.

 

2001

Innovation packaging & art de la table

Lancement des premiers foies gras en barquette, qui permettent un démoulage plus facile et une belle présentation en tranches régulières.

 

 

2002

A new catering range

Launch of the first Catering line, refined starters based on poultry, fish...

 

2006

The 4th generation Comtesse du Barry

Luc Bramel, 4th generation, is appointed Managing Director and initiates a third boutique concept.

 

2010

The French gastronomic meal

French gastronomy listed as a World Heritage Site by UNESCO, confirming the quality commitment of Comtesse du Barry, a century-old brand.

 

 

 

2011

The synergy of a cooperative group

The Coopératif Maïsadour group takes over the family company.

The brand develops on smoked salmon and Aquitaine caviar by relying on group synergy. In December, Comtesse du Barry's whole duck foie gras comes top of the ranking presented by the magazine 60 million consumers.

 

2012

Award-winning creations

The packaging is evolving, particularly on the range of foie gras.
The SIAL rewards the Countess for two innovations: Xocolati of duck foie gras with cocoa and hazelnut gruel and Iberian duck foie gras with Serrano ham and balsamic.

2013

New management, new challenges

In November, Jérôme Fourest, who comes from L'Atelier des Chefs and the Maison du Whisky, took over at the head of the company at the age of 35. The delights of Comtesse du Barry are shown on television.

 

2014

A strong identity: the terroir of South-West France

Deployment of a new strategy for the century-old brand around four strong values: terroir, gastronomy, south-western and aristocratic, and emblematic products: foie gras, caviar, smoked salmon and truffles. A fifth boutique concept, a universe inviting discovery, is deployed in 4 cities.

2015

The gastronomic gift & international

The brand now has a strong presence in airports, Galeries Lafayette Gourmet and Monoprix... It aims to redeploy in France and abroad, through corners, franchises and exports, to embody this new French-style mouth-watering luxury and become the benchmark for gastronomic gifts.
It was awarded the Janus du Commerce 2015 prize for this work on the new concept, according to the "5 E" criteria: Economy, Ergonomics, Aesthetics, Ethics and Emotion.

 

2016

Comtesse du Barry continues her adventure in space

French astronaut Jean-François Clervoy has been carrying Comtesse du Barry products for almost 20 years already during his mission aboard the shuttle Atlantis. In 2016, Comtesse du Barry will return to this starry past by partnering with the Cité de l'espace in Toulouse for the launch of the "Astronauts" exhibition. A beautiful tribute to these men who used to wake up by tasting his food. No need to take the moon out of the sky, sometimes all you need is beautiful, divine and accessible dishes to please.

 

2017

A Countess in the Louvre

Since February 2017 Comtesse du Barry has her address in the Carrousel du Louvre, more precisely at 99 rue de Rivoli. Comtesse's lively and audacious gastronomy, coming from the heart of the South-West, can be found in the heart of the capital in a place that reflects excellence and the French art of living.

 

2018

Comtesse fête ses 110 bougies

A cette occasion, la Maison lève le rideau sur de nombreuses innovations gourmandes, et dévoile un foie gras inédit en hommage à Gabrielle Dubarry qui rêvait de fabriquer le « Meilleur foie gras du monde ».